Wondering about the power of You Tube? Try this on for size.
Embedded here is an unremarkable video I posted to You Tube last weekend. I mostly wanted to see how well my new Android phone would do with the direct capture and upload to You Tube, and it performed pretty well.
The back story is that I live in Albany, NY – as you already know – and we’re getting hammered with snow and cold temperatures this winter – as you already know. The snow and ice is building up on everyone’s roofs, and we’re all trying to keep our houses from collapsing or flooding with melted snow. It is really fun. Who needs summer. Here’s the video:
As of this posting, the video has over 500 views (Updated: 642 views on 2/8/11), not a huge number of views, but it was enough for Google to invite me to join their ad revenue sharing program.
So why does this matter, you ask?
1. This video was easy to make and easy to upload and was seen by far more people than read the average post on this blog.
2. The content was timely, relevant, and easy to digest. Note the comments. People are invested in this topic, and have something to share.
If I were a business specializing in home maintenance in a cold climate, do you think using You Tube videos would be a good way to market my business? What if i had simple intro and outro graphics on the video with my business name, phone number and web address? And how much did this cost me?
There’s your answer.
We at WSG are proud to congratulate three of our valued clients who were honored by Metroland Newsweekly as Best of the Capital Region for 2010.
Grappa 72 was honored as the “Best New Restaurant.” (WSG was equally honored to create Grappa72.com.)
“Armand and Tia Lule have subtly transformed the old Carmine’s Restaurant in both ambiance and menu, combining the best qualities of traditional Italian and modern elegance. Fresh ingredients like house-cured salmon and crisp greens sparkle, and the wine list begs you to forego the usual California cab for an adventure in zestful Italians.” (Source)
Mark Thomas Men’s Apparel was honored as “Best Men’s Clothing” store. (WSG was equally honored to create MarkThomasMensApparel.com.)
“Mark Goldfarb and Tom Fagan know how to do men’s clothes right. From the minute you walk through the door you feel like your in a an old-world environment that harks back to days of the classic haberdasheries. They carry quality lines such as Pal Zileri, Corneliani and Jack Victor, as well as an amazing collection of sportier clothing, shoes and accessories. Whether you’re just starting your career, running a top law firm or coaching basketball, Mark Thomas will have you looking like a millionaire.” (Source)
Fred Dicker of Talk 1300 AM was honored for hosting the “Best Political Radio Show.” (WSG was equally honored to create Talk1300.com.)
“New York Post state political editor Fred Dicker’s show is a perennial winner. He breaks news, gets interesting (and powerful) guests, and lets the listener know where’s he’s coming from. And his “music Friday” segment, where he plays everything from 1940s pro-Stalinist ditties to 1910s anti-immigrant tunes, is a hoot.” (Source)
We are proud to work with these three clients, and we wish them nothing but continued success.
As we said earlier today, the W in WSG is for World Cup these days. So much so, that I felt compelled to purchase one of those awesome horns you hear in the background at all the matches. That’s right – my very own vuvuzela!
For about $13, inclusive of shipping, I have in my hands a little piece of the World Cup. If I blow it in my house, my wife is sure to send me straight to the proverbial dog house, but it just might be worth it. I wonder how people would react if I tooted the horn in a pub, or other public place? Perhaps that will follow in an upcoming blog post.
What do you think? Is the vuvuzela annoying, or fun? Leave me a comment to let me know!
If you don’t know what this piece of red plastic is all about, Wikipedia says it best:
The vuvuzela (English pronunciation: /vuːvuːˈzeɪlə/, also known as lepatata (its Tswana name) and stadium horn, is a typical 65 cm (2 ft) plastic blowing horn that produces a loud, distinctive monotone (B♭3, the B♭ below middle C) note. A similar instrument, known as the corneta, is used in Brazil and other Latin American countries. Many types of vuvuzela, made by several manufacturers, may produce varying intensity and frequency outputs. The intensity of these outputs depends on the blowing technique and pressure exerted.
The vuvuzela is most used at football matches in South Africa. It has become a symbol of South African football as the stadiums are filled with its loud and raucous sound that reflects the exhilaration of supporters. The intensity of the sound caught the attention of the global football community during the 2009 Confederation Cup in anticipation of South Africa hosting the 2010 World Cup.
Vuvuzela 101 from Goal.com:
We’re all keeping up with Team USA’s run in the 2010 FIFA World Cup, and it is fair to say that we’ve caught the fever. So if you hear some loud cheering or noise coming from the conference room at 4 Interstave, it might be in moments like Landon Donovan’s dramatic game-winner in the 91st minute today.